My name is Martin Morris.  I am a British Creative who spent many years as Global Head of Creative for the fashion brand, Ben Sherman.                                                 I am an ideas man. Creatively, I am into the look & feel, brand storytelling and the visual expression of concepts.  I have been creative lead on a wide array of creative projects over the years.  Here are some of them.

Buildings and interiors from around Clerkenwell, ( the region in London where the Design Studio is based ) were looked at.  This area is full of old industrial warehouses, with beautiful dark brown and white ceramic tiles used in the interiors and exteriors.  

Mid 20th century furniture was referenced, the visual language of traditional butchers shops and delis, vintage British cafes and even the London Underground ceramic architecture.

Contributing Skills

Conceptual Co-direction /   Brand Identity /  Brand Ideology / Art Direction / Visual Identity /  Creative Layering /  Copy Writing /  Tone-of-Voice   

CREATIVE LAYERING FOR THE STORE.

In addition to the spacial and structural design of the store, I led the aspects of creative layering,   used to embellish and add detail to the interior.

Canvas pen-and-ink illustrations of all collars.